Cambridge Group Consultants
Driving Demand. Optimizing Operations.
Demand-Driven Strategy + Optimal Operations = Superior Market Performance
Dell is using demand-driven strategy to drive superior market growth and profitability in the computer sector.
Chase is expanding its branch network and asset base through application of demand-driven principles, while optimizing retail operations for more efficient and superior service.
Sears multi-channel sales is growing as the result of demand-driven solutions, while customer service levels have been enhanced with optimized customer contacts and product sourcing.
Cambridge Group Consultants is a strategy and operations consulting firm. We help our clients define, then execute demand-driven growth strategies that enable them to achieve superior, sustainable and profitable market performance.
Guiding Growth, based on extensive research and real-world consulting work implementing demand-driven strategies, outlines step by step actionable growth strategies that will deliver superior performance. Mark Lipton, Harvard Business School Press, 2003.
